Australia’s Premier Space Activation Specialist Expands to Sydney

By
Joel Robinson
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3
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Sydney has no shortage of approved apartments. What it lacks is projects moving into construction, and that gap is where Spaces x Get Parked sees its next market.

Founded in Queensland, the space activation business is expanding into Sydney, targeting development sites that sit idle through planning, funding and construction approvals.

Sydney's development pipeline shows how many sites can remain idle between planning and construction. UDIA's 2026 State of the Land report identified around 135,000 multi-unit dwellings across Greater Sydney's pipeline at the end of 2025, including approximately 50,000 approved apartments yet to commence construction and another 28,000 in early planning.

Just 9,982 new multi-unit dwellings were completed across Sydney during 2025, a 41 per cent fall from the previous year.

The pipeline continues to grow. As of July 2026, the NSW Government's Housing Delivery Authority had recommended 493 proposals for State Significant Development pathways, representing close to 153,000 potential homes across NSW. Applications had been lodged for 81 projects representing around 26,600 homes, while 14 projects comprising more than 2,500 homes had been approved.

Many of those projects sit on land that has been bought, rezoned or approved but is yet to become an active construction site. That interim period can last years, leaving owners with fenced-off sites that carry holding costs and earn nothing.

That is the gap Spaces x Get Parked is aiming to fill.

Get Parked was founded in 2013 on a simple premise: available space was not being utilised effectively. It began with flexible parking solutions and has since expanded into a broader space activation business, turning under-utilised land and buildings into revenue-generating assets.

Now operating as Spaces x Get Parked, the business works with developers, property owners and asset managers to activate vacant sites during interim development periods. The aim is to generate income while preserving future development potential.

"The possibilities of what we can do, and who we can work with, are endless, but ultimately what we're about is very straightforward: simply connecting people to useful spaces," General Manager, Trent Pridmore, said.

The company works as an extension of the developer's team, managing dormant space while longer-term plans progress. Activations range from managed car parking and warehouse storage to office space and hardstand, with solutions tailored to each site.

Its bespoke space management platform, ParQ, covers the full property lifecycle. It activates dormant property before development, supports site requirements during construction and manages space once projects are complete.

Trent Pridmore points to the kind of surplus space found across Australia's major cities.

“Vacant warehouses, buildings scheduled for demolition ahead of redevelopment, or surplus land awaiting its permanent utilisation," Pridmore says.

Rather than leaving that land fenced off, Spaces identifies flexible, short-term ways to activate it, generating revenue without compromising future development. The company treats vacant land and buildings as assets that can produce value during the waiting period.

The model has been applied across more than 350 sites nationally, with dedicated teams in Queensland and Victoria.

Its Queensland portfolio shows how widely the model can be applied. At a South Brisbane property awaiting demolition and redevelopment, Spaces first took over 37 excess parking bays before activating vacant office areas as leases expired. The building became a flexible commercial hub with office space, consulting rooms, meeting facilities and parking.

The activation now earns approximately $500,000 a year with no additional investment from the owner. Short-term leasing arrangements retain the flexibility needed for redevelopment.

Pridmore said the business was looking forward to "working both with people who have space that could be better managed and utilised, and with those who need flexible space solutions."

Planning processes, financing, construction pricing and pre-sales can stretch project timelines, making Spaces’ proposition increasingly relevant for Sydney developers. Construction is yet to commence on tens of thousands of approved apartments, with more State Significant Development proposals behind them. That leaves plenty of sites between planning and construction, and room to test Spaces x Get Parked’s view that there should be no such thing as wasted space.

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Apartments.com.au Communities
Joel Robinson

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